Founder & CEO - An award-winning retail and merchandising leader
How I can help you.... Sarah.
An award-winning retail and merchandising leader with over two decades of experience helping product-led businesses, from founder-led brands to established multi-channel teams, strengthen commercial decision-making.
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Experience of building merchandising capability within complex retail environments — including being part of the early merchandising function at ASOS — and supporting teams at different stages of growth to bring clarity to product, pricing, stock and trading decisions.
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The focus is on embedding structured ways of working that connect merchandising with wider commercial objectives and support more confident, profitable growth.
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