Meet The Partners - Product & Merchandising

An award-winning retail and merchandising leader with over two decades of experience helping product-led businesses, from founder-led brands to established multi-channel teams, strengthen commercial decision-making.

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Experience of building merchandising capability within complex retail environments — including being part of the early merchandising function at ASOS — and supporting teams at different stages of growth to bring clarity to product, pricing, stock and trading decisions.

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The focus is on embedding structured ways of working that connect merchandising with wider commercial objectives and support more confident, profitable growth.

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Senior commercial and operations leader with 20+ years’ experience driving profitable growth across national retail and founder-led SMEs. Delivered double-digit revenue growth, margin expansion and market share gains, transforming underperforming portfolios within complex trading environments.

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Founder of a Certified B Corp™ business and Non-Executive Director within a family-owned organisation, Emma brings firsthand experience of embedding commercial discipline, operational structure and governance into growth environments. She combines commercial rigour with values-led leadership to help organisations scale sustainably and strengthen long-term resilience.

Supply Chain, Operations and Logistics Director

An award-winning Retail Supply Chain leader with over 25 years’ experience at Sainsburys & Screwfix.  

With a proven track record of turning supply chain functions into engines of business growth, I blend advanced analytics, digital innovation and an insightful forecasting of customer needs to deliver step change improvements in availability, cost efficiency and customer experience. 

A collaborative, commercially focused retail leader recognised for transforming complexity into clarity, aligning supply chain strategy with commercial, finance, and customer priorities to drive sustained profitability. 

Defining and executing a clear product and category strategy aligned to your commercial goals

Identifying and unlocking margin and growth opportunities across your buying and sourcing operations

Driving supplier negotiations and sourcing efficiencies to protect and improve profitability

Leading product development and range building from concept through to on-shelf execution

Bringing fresh, agile thinking from both large-scale retail and SME consultancy experience

Previous brands worked for, Primark, M&S, George @asda, Wuka.

Accomplished global luxury fashion leader with 25+ years of experience in commercial development and international market expansion, brand building and operational, strategic transformation. Specialized in managing complex stakeholder relationships, optimizing cross-border operations and driving sustainable growth for heritage luxury brands. Proven track record in P&L management for luxury portfolios, partnership governance, and delivering exceptional results across diverse cultural markets including Middle East and Asia.